How to drive traffic to your website

TwitterAdsThere are a lot of topics over the net about how to drive or increase traffic to your website – free and paid methods. On WordPress, engaging with others might be the one with best results. Social networking is very important too such as sharing and engaging with people there through groups (Facebook), communities (Google+), boards (Pinterest), … etc.

I wrote previously about the importance of Google+. I might write about the other points in future posts.

Here, I’m only emphasizing the importance of Twitter ads’ that is not free yet affordable. My goal is not to drive (increase) traffic only but also to keep it stable. A lot argue that this is very good from SEO perspective or, let’s say, website ranking. However, this method doesn’t necessarily produce more engagements with the contents of the site.

Off topic: There are a lot of factors affecting ranking of a website such as number of visits, traffic locations, traffic sources, bouncing time, …

Twitter Ads

Set up your campaign, select the audience, define the budget, and then choose the creatives (campaign tweets). That is all and the campaign is created…

With daily budget of $0.5 on “Website clicks or conversions” campaign, I usually get around 60 visits to the site. However, this actually depends on other settings…

Better ranking comes usually from US and Canadian traffic. If targeting the locations of audience to USA and Canada only (expensive locations), cost per click increases and thus less visits/clicks than the option of all available locations. I believe the best optimization here can be figured out in one or two days.

One important note: Since that the goal is website clicks, try to avoid clickable text in your campaign tweets. That’s, hashtags, @usernames, and links other than your website’s.

So, what methods do you use to drive traffic to your website/blog?

38 thoughts on “How to drive traffic to your website”

  1. Hello

    I think that number of visitors are also linked with other potential features like site speed, keywords, articles extent, readability, domain authority, page authority, etc. I’m currently trying to focus on some keywords and white hat SEO for backlinks in order to increase domain authority for my site which is about technology tutorials, how-to articles and other cool stuff. I’m struggling to get advantage from WordPress community, since in order to get readers it seems it is also connected with the number of posts you are able to publish in the shortest time.
    Anyway, I wish you all the best of luck and let’s keep sharing our thoughts on this very interesting subject.

    Reply
    • Thank you Carlos. You have wonderful site that I’ll be following for sure. Thank you for the extra points here as, yes, this topic needs more than one post. I spent a lot of time concentrating on SEO things without reaching the real benefit I wanted. However, things with WP.com seems better…

      Reply

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